12 Best Video Editing Tools (Reviewed): Top Picks

From beginners to pros, find the perfect editing solution to bring your vision to life with ease and precision.

Podcast and Video Marketing
Humphrey Chen
Co-Founder & CEO of CLIPr, ex (AWS, Microsoft, Verizon, VidMob), MBA from Harvard BS

Video editing is not just about cutting and merging clips in the ever-evolving digital landscape. It's an art form, a means of communication, and a tool for sending the right message. Whether you're a content strategist wrestling with engaging narratives or a tech innovator shaping the future, this guide is your compass in the vast sea of video editing tools.

We've curated a list to address your specific needs:

  • Expert recommendations for video editing software and platforms.
  • Insightful information on the diverse tools available.
  • In-depth reviews and comparisons to help you make informed decisions.
  • Practical tutorials and guides for effective tool utilization.
  • Handy tips and tricks for mastering video editing.

P.S., if you're looking for the best video editor that not only edits but also intelligently navigates and indexes your videos, CLIPr stands out. Imagine effortlessly finding specific scenes with AI-driven indexing or bookmarking pivotal moments for quick reference. CLIPr transforms video editing into a streamlined, collaborative journey.

Let's dive in and discover how it and others can revolutionize your video editing experience.

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Why Video Editing Tools Are Essential

In the digital age, video editing tools have become indispensable in crafting stories, conveying messages, and enhancing visual narratives. They're the paintbrushes for modern storytellers, essential for turning raw footage into compelling, polished content.

Stat to Know: With 54% of consumers wanting to see more video content from brands they support, the significance of video editing can't be overstated.

Video editing tools add life to raw clips, manipulating imagery and sound to evoke specific emotions and actions from the audience. They're pivotal in editing for clarity, pacing, and narrative structure, ensuring that the message is not just delivered but resonates powerfully with the viewer.

Tools like CLIPr take this a step further by integrating AI to streamline the editing process, ensuring that key moments in videos are not just highlighted but are easily accessible and editable.

This kind of innovation underscores the evolving role of video editing tools in today's content-driven world. To further emphasize the importance of video editing tools:

  • Accessibility: Modern tools make video editing accessible to a wider audience, from hobbyists to professionals.
  • Creative Freedom: Offers endless possibilities to experiment and express creativity.
  • Efficiency: Saves significant time in the post-production process, enhancing productivity.
  • Quality Improvement: Elevates the overall quality of video content, meeting higher audience expectations.

Different Types of Video Editing Tools

The realm of video editing tools is diverse, encompassing various types that cater to different needs, skill levels, and objectives.

  1. Traditional Software: These are the powerhouse tools like Adobe Premiere Pro and Final Cut Pro, offering extensive features for detailed editing. They're suited for professionals who require granular control over their content.
  2. Online Platforms: Tools like WeVideo offer cloud-based editing solutions, providing accessibility and convenience, especially for teams and collaborative projects.
  3. AI-Powered Tools: This is where CLIPr shines. It leverages AI for video indexing and search functionality, transforming the editing process into a more efficient and intuitive experience. This category is rapidly growing, driven by the need for smarter, faster editing solutions.
  4. Mobile Apps: With the rise of social media platforms, mobile editing apps have become popular for quick, on-the-go video creation and editing.
  5. Specialized Tools: These include tools focused on specific aspects like color grading, sound editing, or special effects. They are often used in conjunction with other editing software to achieve specific artistic goals.

In each category, the tools vary in complexity and purpose. While a tool like Adobe Premiere Pro offers an extensive range of editing capabilities, an AI-driven tool like CLIPr focuses on making the editing process more accessible and efficient.

For instance, CLIPr's library search and custom lists are invaluable for managing large video projects, allowing editors to organize and access different segments with ease.

Popular Video Editing Tools

Whether you're a seasoned filmmaker, a marketing professional, or recording a video podcast, the right video editing software can elevate your content to new heights.

Dive into the categories below to explore a diverse range of video editing apps and tools that cater to your unique needs. From professional-grade solutions to user-friendly applications, these tools empower you to craft videos that resonate with your audience and leave a lasting impression.

1) CLIPr: A Revolutionary Approach to Video Editing

Overview

CLIPr revolutionizes video editing by compressing lengthy content into essential moments and searchable data. This AI-driven platform is designed for professionals seeking efficient management and editing of extensive video projects, enhancing content value and viewer engagement.

Key Features

  • Comprehensive Video Indexing: CLIPr's AI technology distills hours of footage into key scenes and topics, creating a first-class searchable database.
  • Content Value Enhancement: Elevates the worth of your video content by focusing on segments that matter most.
  • Efficient Content Analysis: Analyzes video and audio to highlight crucial parts, saving time and effort. This is also important for repurposing video content into various formats to maximize your reach.
  • Discovery and Sharing: Easily discover, bookmark, and share video highlights, streamlining collaboration and viewer interaction.
  • Personalized Connections: Links viewers with content relevant to their interests, enriching the viewing experience.
  • Feedback Loop: Offers content creators valuable insights from viewer interactions, fostering improvement and engagement.

Pros

  • Time Efficiency: Dramatically reduces the time spent on searching through video content.
  • Enhanced Accessibility: Makes it easy to find and focus on relevant parts of a video.
  • User-Friendly Interface: Designed for simplicity and ease of use.

Cons

  • Specialized Use: Best suited for extensive video projects, not ideal for quick, casual editing.
  • Internet Dependent: Being cloud-based requires a stable internet connection.

Pricing

CLIPr offers various pricing tiers catering to different user needs. It's advisable to check their website for the most current pricing details.

Pro Tip: Utilize CLIPr's AI-topic indexing to get a quick overview of long videos, saving you time when you're on a tight schedule.

Stat to Know: Video content is king in the digital world, with 91% of businesses using video as a marketing tool. Efficient editing tools like CLIPr save time and can enhance the quality of your video content, making it more engaging for your audience.

Popular Video Editing Tools for Mac Users

For Mac users looking to dive into video editing, the right tools can turn your vision into reality. Whether you're crafting a cinematic masterpiece or sprucing up a simple video blog, the Mac ecosystem offers a wealth of editing software tailored to various skill levels and creative demands. Here are some of the most popular video editing tools that can help you unleash your creativity on a Mac.

2) iMovie: Perfect for Beginners

Overview

iMovie is Apple's user-friendly video editing software, designed primarily for beginners. With its intuitive interface and streamlined editing capabilities, it's an excellent choice for anyone starting their journey in video editing.

Key Features

  • User-Centric Design: iMovie's interface is crafted for simplicity, ensuring ease of use for beginners.
  • Core Editing Toolkit: It encompasses fundamental editing functionalities like trimming, splitting, and merging clips, catering to basic editing needs.
  • Ready-to-Use Templates: A selection of templates accelerates the editing process, ideal for quick projects.
  • Apple Ecosystem Integration: iMovie integrates flawlessly with Apple devices, enhancing the user experience through seamless connectivity and sharing options.
  • Ease of Use: Perfect for beginners with no prior editing experience.
  • No Additional Cost: Free with Apple devices.
  • Basic but Effective: Ideal for simple, straightforward video projects.

Cons

  • Limited Advanced Features: Not suitable for complex editing needs.
  • Apple-Exclusive: Only available on macOS and iOS devices.

Pricing

iMovie is available for free to all users of macOS and iOS devices.

Pro Tip: Leverage iMovie's trailer templates to create stunning, professional-looking video teasers in minutes, even with minimal editing skills.

Video editing is no longer a niche skill. Tools like iMovie make it accessible for beginners to contribute to this trend effectively.

3) Final Cut Pro: A Favorite Among Professionals

Overview

Final Cut Pro is renowned for its advanced features and is widely favored by professional video editors. Known for its powerful editing capabilities, it caters to high-end production needs.

Key Features

  • Comprehensive Editing Suite: Offers a wide array of tools for intricate project requirements.
  • Magnetic Timeline: A unique, flexible approach to arranging clips, enhancing workflow efficiency.
  • Multicam Support: Enables synchronization and editing of up to 64 video angles, ideal for complex shoots.
  • VR Editing Capability: Provides robust support for creating and editing immersive 360° VR content.

Pros

  • Professional Grade: Offers a robust set of tools for professional use.
  • Performance Efficiency: Optimized for Mac for smooth editing.
  • One-Time Payment: No recurring subscription fees.

Cons

  • Mac-Only: Limited to macOS users.
  • Steep Learning Curve: Can be overwhelming for beginners.

Pricing

Final Cut Pro is available for purchase with a one-time payment, with free updates post-purchase.

Pro Tip: Use the Color Correction feature in Final Cut Pro to give a professional-grade look to your videos, significantly enhancing their visual appeal.

Stat to Know: In the realm of video marketing, quality is key. Reports indicate that viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. Tools like Final Cut Pro enable creators to produce high-quality videos that are more likely to leave a lasting impression.

4) Adobe Premiere Pro: The Ultimate Integration Powerhouse

Overview

Adobe Premiere Pro is a top-tier choice for video editing, widely acclaimed for its comprehensive capabilities and seamless integration with other Adobe Creative Cloud applications.

Key Features

  • Extensive Editing Tools: Offers a broad range of editing capabilities for diverse video projects.
  • Creative Cloud Integration: Seamlessly works with other Adobe apps like After Effects and Photoshop.
  • VR Content Editing: Supports the creation and editing of VR videos.
  • Versatile Format Compatibility: Handles a wide variety of video formats and resolutions.

Pros

  • Versatility and Power: Ideal for professional, high-quality video projects.
  • Creative Flexibility: Enhanced by its integration with other Adobe applications.
  • Regular Updates: Continuously evolving with new features.

Cons

  • Subscription-Based: Requires an ongoing monthly payment.
  • Complex Interface: Might be intimidating for beginners.

Pricing

Adobe Premiere Pro operates on a subscription model, with different plans available based on user needs.

Pro Tip: Maximize Premiere Pro's dynamic link feature to effortlessly switch between editing video in Premiere and adding effects in After Effects without rendering.

Stat to Know: Adobe's dominance in the creative market is evident, with over 90% of the world's creative professionals using Adobe Photoshop. Adobe Premiere Pro's integration with such tools makes it a powerhouse for professional video editors.

Free Video Editing Tools for Windows Users

Unlock the world of free video editing software without breaking the bank! If you're a Windows user looking to dip your toes into the realm of video editing, you're in for a treat. Discover a selection of powerful yet free video editing tools tailored to the Windows platform.

5) Shotcut: A Versatile Editor for All Platforms

Overview

Shotcut is a versatile video editing tool known for its wide range of features and compatibility across multiple operating systems. It's a solid choice for users seeking an intuitive yet powerful editing experience.

Key Features

  • Diverse Editing Toolkit: Adobe Premiere Pro is equipped with an extensive array of editing tools, allowing for precise control over every aspect of video production, from simple cuts to complex visual effects.
  • Seamless Creative Cloud Ecosystem: It integrates flawlessly with other Adobe applications like After Effects for motion graphics and Photoshop for image editing, enabling a smooth workflow between different creative tasks.
  • Advanced VR Editing: The software provides comprehensive tools for editing virtual reality content, making it easier to produce immersive experiences.
  • Broad Format and Resolution Support: Premiere Pro supports a wide range of video formats and resolutions, ensuring compatibility with various media types and project requirements.
  • Pros
  • Cross-Platform Compatibility: Available on Windows, Mac, and Linux.
  • No Cost: Completely free, making it accessible to everyone.
  • User-Friendly: Despite its depth, it remains approachable for newcomers.

Cons

  • No Native Cloud Support: Lacks integrated cloud storage or collaboration.
  • Limited Advanced Features: May not satisfy all needs of professional editors.

Pricing

Shotcut is open-source and free for all users.

Pro Tip: Dive into Shotcut's extensive filter library to enhance your video's visual appeal without needing any additional plugins.

Stat to Know: The open-source software market is rapidly growing, with more than 24 million active open-source developers worldwide contributing to various projects, including tools like Shotcut — that means you probably won't have to worry about losing support any time soon.

6) OpenShot: Simplicity Meets Capability

Overview

OpenShot is celebrated for its simplicity and comprehensive range of video editing capabilities. It's an ideal tool for those who are new to video editing but require a robust set of features.

Key Features

  • Intuitive Design: OpenShot's interface caters to ease of navigation and use, making video editing accessible for beginners.
  • Effortless Editing Workflow: Features like drag-and-drop functionality streamline the editing process, allowing for quick assembly of video projects.
  • Creative Animation Capabilities: Offers support for 3D animations, enabling users to add depth and creativity to their videos.
  • Extensive Effects Library: Includes a variety of video effects, transitions, and keyframe animations, providing tools for enhancing video aesthetics.

Pros

  • Free and Open Source: Accessible to all without any cost.
  • Cross-Platform: Works on Linux, Windows, and Mac.
  • Ideal for Beginners: Simplifies the editing process while offering powerful features.

Cons

  • Limited Advanced Editing Tools: Not on par with professional-grade software.
  • Occasional Performance Issues: Can be slower on less powerful hardware.

Pricing

OpenShot is completely free to download and use.

Pro Tip: Take advantage of OpenShot's unlimited tracks for layering multiple video tracks and audio clips, allowing for creative and complex project compositions.

Stat to Know: Video editing software like OpenShot is crucial in the era of digital content, with videos expected to making up over 82% of all consumer internet traffic in 2022.

7) DaVinci Resolve: The Color Grading Champion

Overview

DaVinci Resolve is renowned in the video editing world for its professional-grade features, especially its unmatched color grading capabilities. It's a top choice for professionals who need advanced editing, color correction, and audio post-production.

Key Features

  • Unparalleled Color Grading: Offers sophisticated color correction tools, making it a standout choice for high-quality color work.
  • Fusion VFX: Incorporates a powerful visual effects suite for creating cinematic visuals directly within the editing timeline.
  • Fairlight Audio: Features a comprehensive audio post-production suite with advanced sound editing capabilities.
  • Collaborative Workflow: Supports multi-user collaboration, enabling teams to work together seamlessly on projects.

Pros

  • Comprehensive Editing Suite: Combines editing, color, effects, and audio.
  • Free Version Available: Access to high-end features without cost.
  • Cross-Platform Support: Available on Windows, Mac, and Linux.

Cons

  • Steep Learning Curve: Can be overwhelming for beginners.
  • High System Requirements: Demands a powerful computer for optimal performance.

Pricing

DaVinci Resolve offers a free version, while the Studio version, with additional features, is available for purchase.

Pro Tip: Utilize DaVinci Resolve’s Dynamic Timeline to trim and edit video clips directly in the timeline without affecting the rest of your edit.

Stat to Know: With the growing importance of video content in marketing and storytelling, 63% of businesses have increased their video content budgets, emphasizing the need for powerful tools like DaVinci Resolve in creating high-quality videos.

Video Editing Tools for YouTube Content Creators

Creating captivating YouTube content requires the right set of video editing tools. Dive into this section to explore a curated collection of video editing software and resources designed to empower YouTube content creators.

These tools offer the key to producing high-quality videos that captivate your audience, from enhancing visual appeal to perfecting audio. Whether you're starting your YouTube journey or looking to level up your editing game, these tools and tips will help you craft content that stands out in the world of online video.

8) Adobe Premiere Rush: Edit on the Go

Overview

Adobe Premiere Rush offers the convenience of editing videos on the go, making it a favorite for content creators who need quick, efficient editing. Its seamless integration with YouTube enhances its appeal to social media enthusiasts.

Key Features

  • On-the-Go Editing: Tailored for mobile devices, enabling video editing anytime, anywhere.
  • Streamlined User Experience: Offers a simplified interface, making video editing accessible and straightforward.
  • Creative Cloud Connectivity: Integrates with Adobe Creative Cloud for seamless workflow across Adobe apps.
  • Social Media Integration: Features direct upload options to various social platforms, optimizing content for social sharing.

Pros

  • Accessibility: Edit anywhere, anytime.
  • User-Friendly: Ideal for beginners and social media content creators.
  • Seamless YouTube Integration: Directly upload videos to YouTube.

Cons

  • Limited Advanced Features: Not as robust as its counterpart, Adobe Premiere Pro.
  • Subscription Model: Part of the Adobe Creative Cloud suite.

Pricing

Adobe Premiere Rush is available as part of the Adobe Creative Cloud subscription.

Pro Tip: Use Premiere Rush's built-in templates to quickly create polished, engaging content for your social media channels.

Stat to Know: With over 2.70 billion logged-in monthly users on YouTube, platforms like Premiere Rush are pivotal in enabling creators to produce and share content rapidly and efficiently.

9) Sony Vegas Pro: High-Quality Video Creation for YouTube

Overview

Sony Vegas Pro is esteemed for its robust capabilities, catering to content creators aiming for professional-level video production, especially for YouTube.

Its appeal lies in providing users with extensive control over their editing process, supported by a comprehensive suite of advanced tools for detailed editing, vast visual effects, sophisticated audio editing features, and seamless 4K video handling. This makes it an ideal choice for those seeking to produce content that stands out in quality and creativity

Key Features

  • Advanced Editing Suite: Offers a rich set of editing tools for detailed project work.
  • Vast Visual Effects: Provides a broad array of visual effects for creative video enhancements.
  • Professional Audio Tools: Equipped with sophisticated audio editing capabilities for high-quality sound design.
  • 4K and High-Resolution Support: Seamlessly edits and renders 4K and other high-resolution video formats.

Pros

  • Professional Quality: Suited for creating broadcast-quality videos.
  • Flexible Workflow: Customizable interface and workflow options.
  • Strong Community Support: Large user base and active community.

Cons

  • Steep Learning Curve: May be challenging for beginners.
  • Price: Higher cost compared to some other editing software.

Pricing

Sony Vegas Pro is available for purchase at a premium price point, reflecting its professional-grade capabilities.

Pro Tip: Use Sony Vegas Pro's advanced compositing tools to create visually stunning effects for your YouTube videos, setting them apart in quality and creativity.

YouTube creators are a significant part of the video editing market, with YouTube being the second most visited website globally, emphasizing the need for high-quality editing tools like Sony Vegas Pro.

AI-Powered Video Editing Tools

Discover cutting-edge AI-powered video editing tools that empower creators to bring their vision to life with precision. Whether you're a professional filmmaker or content creator, harness the power of AI to elevate your videos to new heights.

10) Magisto: Effortless Professional Video Creation

Overview

Magisto elevates video creation by blending AI-driven editing with user-friendly features, making it ideal for producing polished content effortlessly.

Its automated system intelligently selects footage highlights, while themed templates and customizable elements allow for personalization. Easy sharing capabilities ensure that videos can be distributed across social platforms with ease, catering to both personal and professional use.

Key Features

  • AI-Powered Editing: Magisto's AI technology analyzes your footage to highlight key moments, simplifying the editing process.
  • Diverse Templates: Offers a selection of themed templates catering to various events and occasions.
  • Social Media Integration: Simplifies the process of sharing your videos directly on social platforms.
  • Personalization Options: Allows you to customize videos with your choice of music, photos, and text, adding a personal touch to your creations.

Pros

  • Time-Saving: Quickly produces polished videos.
  • User-Friendly: Simple interface, suitable for beginners.
  • Creative Flexibility: Offers a range of editing styles and customization.

Cons

  • Limited Control: Not for those who want detailed editing control.
  • Subscription Model: Access to full features requires a subscription.

Pricing

Magisto operates on a subscription model, with different tiers based on user needs.

Pro Tip: Use Magisto's emotion sense technology to create videos that resonate with your target audience, ensuring greater engagement and impact.

Stat to Know: With the rise of video marketing, where 54% of consumers want to see more video content from a brand or business they support, tools like Magisto are vital for producing engaging content efficiently.

11) Adobe Sensei: Revolutionizing Editing with AI

Overview

Adobe Sensei revolutionizes the creative world by infusing AI into Adobe's suite, automating tasks to enhance productivity and precision in video editing. This AI framework is designed to understand and anticipate the needs of creatives, offering smarter solutions that evolve over time.

Key Features

  • Intelligent Editing: Adobe Sensei enhances the editing process with AI, automating tasks for efficiency.
  • Workflow Optimization: It streamlines repetitive tasks, significantly saving time for creators.
  • Learning and Adaptation: The AI continuously refines its accuracy and performance, learning from each task.

Pros:

  • Time Efficiency: Adobe Sensei significantly cuts down on time spent on repetitive tasks, streamlining the editing process.
  • Creative Boost: The AI-driven suggestions from Sensei can spark new ideas and enhance creative workflows.
  • Adobe Ecosystem Compatibility: Ensures smooth operation across various Adobe applications, maintaining a cohesive workflow.

Cons

  • Adobe Dependency: Its functionalities are accessible primarily to users within the Adobe ecosystem, potentially limiting its use.
  • Adaptation Required: Grasping the nuances of AI-generated recommendations might necessitate a learning period for users.

Pricing

Adobe Sensei is part of Adobe's Creative Cloud suite and is available through various subscription plans.

Pro Tip: Utilize Adobe Sensei's capabilities in Adobe Premiere Pro for tasks like auto-reframing videos for different social platforms, ensuring optimal presentation with minimal manual effort.

Stat to Know: The use of AI in creative fields is expanding rapidly, with the AI market in media and entertainment projected to reach $99.48 billion by 2025, reflecting the growing importance of tools like Adobe Sensei in creative workflows.

12) Lumen5: AI-Powered Video Creation from Text

Overview

Lumen5 stands out with its AI-driven capabilities, particularly its ability to automatically create videos from text-based content. It's designed for marketers and content creators who want to transform blog posts, articles, and scripts into engaging videos.

Key Features

  • Text-to-Video: Automatically converts text into video format.
  • Customizable Templates: Offers various styles to match brand aesthetics.
  • Media Library: Access to millions of stock photos and video clips.
  • AI-Driven Workflow: Simplifies the video creation process.

Pros

  • Effortless Video Creation: Ideal for creating content quickly.
  • No Technical Skills Required: User-friendly for non-editors.
  • Boosts Content Engagement: Transforms static text into dynamic videos.

Cons

  • Limited Creative Control: Not for detailed, hands-on editing.
  • Dependent on Quality of Source Material: Best results with well-structured text.

Pricing

Lumen5 offers a free version with basic features and various monthly or annual subscription plans for advanced functionalities.

Pro Tip: Use Lumen5 to repurpose your top-performing blog posts into video content, amplifying their reach and engagement on social media platforms.

Stat to Know: As videos continue to dominate social media, with a 1200% higher share rate than text and images combined, tools like Lumen5 become essential in adapting written content into more shareable video formats.

Up Your Video Editing Game with CLIPr

Video editing tools are pivotal in crafting visually captivating content. They bring your creative vision to life, turning raw footage into polished, professional videos that captivate and communicate effectively. Whether you're a beginner or a professional, the right tool can make all the difference in transforming your ideas into visual stories that resonate with your audience.

Key takeaways from our exploration:

  • Choose based on skill level: Beginners and pros have different needs.
  • Consider the content type: Some tools are better suited for specific video styles.
  • Look for specific features: AI indexing, color grading, or ease of use, depending on your needs.
  • Trial and Error: Experiment with different tools to find your perfect match.

When it comes to video editing, having a tool like CLIPr can be a game-changer, especially with its AI-driven video indexing and collaborative editing features. CLIPr helps you find that perfect balance between efficiency and creativity.

So, explore, experiment, and find the tool that not only meets your technical requirements but also aligns with your creative vision.

Happy editing!

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FAQs:

Which video editor tool is best for video editing?

The ideal video editing tool varies depending on user requirements. Adobe Premiere Pro is a favorite among professionals for its comprehensive features and flexibility. Final Cut Pro is another top choice for its advanced capabilities, particularly on Mac. For beginners or casual users, iMovie offers simplicity and ease of use, while Filmora9 provides a balance between a user-friendly interface and a good range of features.

What do most YouTubers use first to edit videos?

Many YouTubers prefer Adobe Premiere Pro for its versatility and professional-grade editing capabilities. Final Cut Pro is also popular, offering high-end features with a user-friendly interface. Some content creators choose simpler tools like Filmora9 or even mobile apps for their convenience.

What is the best program to edit a video?

For professional video editing, Adobe Premiere Pro and Final Cut Pro are widely acclaimed. They offer extensive features, including advanced color grading, effects, and multi-format support. For beginners, iMovie and Filmora9 are excellent online video editor, providing an intuitive interface and essential editing functions without overwhelming users.

Which Adobe tool is best for video editing?

Adobe Premiere Pro is widely recognized as the best Adobe tool for video editing. It offers a vast range of features suitable for everything from simple cuts to complex cinematic editing. Adobe Premiere Rush is also a great option for simpler, on-the-go editing needs, especially for content creators who prioritize speed and ease of use.

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